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Before the ballot : building political support for library funding / John Chrastka, Patrick "PC" Sweeney.

Loaned to Another Library Z683.2.U6 C48 2019
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Format:
Book
Author/Creator:
Chrastka, John, author.
Sweeney, Patrick "PC", author.
Language:
English
Subjects (All):
Library fund raising--Political aspects--United States.
Library fund raising.
Library finance--Political aspects--United States.
Library finance.
Libraries and community--Political aspects--United States.
Libraries and community.
Libraries and community--Political aspects.
Library finance--Political aspects.
Library fund raising--Political aspects.
United States.
Physical Description:
xii, 260 pages : illustrations ; 23 cm
Place of Publication:
Chicago : Neal Schuman, American Library Association, 2019.
Language Note:
Text in English.
Summary:
""On the Path to the Ballot" will focus on Informational Communications Campaigns (commonly referred to as info-only campaigns) for library staff and administrators. The book will discuss the library's role in the years leading up to a campaign and the library's role during ballot measure campaigns. Our companion title "How to Win Elections ..." focused on building and running ballot measure committees and vote Yes campaigns during an election cycle. The material is referential but does not overlap in significant ways. The readership may overlap, but because the legal structure of libraries and the legal structure of ballot committees do not allow for the same type of campaign work, the strategies, and tactics are unique and distinct to these audiences"-- Provided by publisher.
Contents:
Surfacing the library
Insights into voter attitudes about libraries and librarians
Radicalizing Americans about libraries
Librarian as candidate
Library as cause
Creating the fundable plan
Building partnerships and joining coalitions
Relationship building with people who (should) care
Defining audiences of potential supporters
Messaging for funding support
Understanding engagement with supporters and activists
Transitioning into the informational communication campaign
Where problems come
Why libraries lose
Steps in the informational communications campaign
Ideal 36 month campaign from "before the ballot" to election day
Conclusion: everyday campaigning.
Notes:
Includes bibliographical references and index.
ISBN:
9780838917794
0838917798
OCLC:
1061866360

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