1 option
Failure is obsolete / Benji Rabhan.
- Format:
- Book
- Author/Creator:
- Rabhan, Benji, author.
- Language:
- English
- Subjects (All):
- Success in business.
- Physical Description:
- 1 online resource (129 pages) : illustrations
- Edition:
- 1st ed.
- Place of Publication:
- New York : Morgan James Publishing, [2013]
- Language Note:
- English
- Summary:
- Failure Is Obsolete reveals an easy to use formula for testing high-risk ideas in a low-risk environment, providing likelihood of success *before* you waste a lot of time and money moving in the wrong direction. Be confident in your success for business decisions from creating new products, hiring employees, and launching new marketing campaigns to everyday decisions like dating, and choosing a retirement home. The strategy discussed comes from the author's years of experience in conversion rate optimization where he helps companies improve their websites and marketing funnels so they make more money. "Failure Is Obsolete" also reveals some of Rabhan's best conversion techniques readers can use on their own websites.
- Contents:
- Intro
- Title
- Copyright
- Contents
- 1. Failure is What?
- 2. What is Test Before You Test?
- 3. Business
- 4. Conversion Rate Optimization (CRO)
- 5. Life
- 6. Conclusion.
- Notes:
- Bibliographic Level Mode of Issuance: Monograph
- Description based on print version record.
- ISBN:
- 9781614485087
- 1614485089
- OCLC:
- 840828659
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.