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Focus group practice / Claudia Puchta and Jonathan Potter.
Connect to full text Available online
View online- Format:
- Book
- Author/Creator:
- Puchta, Claudia.
- Language:
- English
- Subjects (All):
- Focus groups.
- Physical Description:
- 1 online resource (ix, 174 pages)
- Place of Publication:
- London : SAGE, 2004.
- System Details:
- text file
- Summary:
- Accessibly written, this text provides a picture of focus group moderation and interaction based on the study of what actually happens in high-class focus groups, and uses recent theories of interaction such as discourse and conversation analyses to throw light on the practice of moderation.
- Notes:
- Description based on print version record.
- Includes bibliographical references and index.
- Other Format:
- Print version :
- ISBN:
- 9781849209168
- OCLC:
- 294902145
- Access Restriction:
- Restricted for use by site license.
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