1 option
Polling and the public : what every citizen should know / Herbert Asher.
LIBRA HM1236 .A75 2012
Available from offsite location
- Format:
- Book
- Author/Creator:
- Asher, Herbert B.
- Language:
- English
- Subjects (All):
- Public opinion polls.
- Public opinion--United States.
- Public opinion.
- United States.
- Physical Description:
- xiii, 298 pages : illustrations ; 23 cm
- Edition:
- Eighth edition.
- Place of Publication:
- Washington, D.C. : CQ Press, [2012]
- Contents:
- Polling and the public
- The problem of nonattitudes
- Wording and context of questions
- Sampling techniques
- Interviewing and data collection procedures
- The media and the polls
- Polls and elections
- Analyzing and interpreting polls
- Polling and democracy.
- Notes:
- Includes bibliographical references and index.
- ISBN:
- 9781604266061
- 1604266066
- OCLC:
- 696318405
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