My Account Log in

2 options

The shopping revolution : how successful retailers win customers in an era of endless disruption / Barbara E. Kahn.

Online

Available online

View online

Ebook Central Perpetual, DDA and Subscription Titles Available online

View online
Format:
Book
Author/Creator:
Kahn, Barbara E., author.
Contributor:
Lawrence A. Medansky Memorial Book Fund.
ProQuest ebook central.
Language:
English
Subjects (All):
Branding (Marketing).
Brand name products--Management.
Brand name products.
Corporations--Growth.
Corporations.
Retail trade.
Physical Description:
1 online resource
polychrome
Place of Publication:
Philadelphia, PA : Wharton Digital Press, [2018]
System Details:
text file
Notes:
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI Available via World Wide Web.
Description based on online resource; title from digital title page (viewed on June 27, 2018).
Local Notes:
Acquired for the Penn Libraries with assistance from the Lawrence A. Medansky Memorial Book Fund.
ISBN:
9781613630877
1613630875
Publisher Number:
99977614572
Access Restriction:
Restricted for use by site license.

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

Find

Home Release notes

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Find catalog Using Articles+ Using your account