1 option
Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan / Markus Wohlfeil.
Lippincott Library HF5415.32 .W64 2018
Available
- Format:
- Book
- Author/Creator:
- Wohlfeil, Markus, 1969- author.
- Series:
- Routledge interpretive marketing research series ; 25.
- Routledge interpretive marketing research ; 25
- Language:
- English
- Subjects (All):
- Consumer behavior.
- Fans (Persons)--Psychology.
- Fans (Persons).
- Celebrities.
- Marketing.
- Physical Description:
- xii, 203 pages ; 25 cm.
- Place of Publication:
- Abingdon, Oxon ; New York, NY : Routledge, 2018.
- Notes:
- Includes bibliographical references.
- Other Format:
- Online version: Wohlfeil, Markus, 1969- author. Celebrity fans and their consumer behaviour
- ISBN:
- 9780815387275
- 081538727X
- OCLC:
- 1011553428
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.