Research design for business & management / Siah Hwee Ang.

Format:

Book

Author/Creator:

Ang, Siah Hwee, author.

Series:

Sage knowledge.

Language:

English

Subjects (All):

Business--Research--Methodology.

Business.

Management--Research.

Management.

Physical Description:

1 online resource (314 pages) : illustrations

Other Title:

Research design for business and management

Place of Publication:

Los Angeles : SAGE, 2014.

Summary:

Research Design for Business and Management is a logical and practical book which makes no assumptions about your prior research knowledge. It will instead provide you with a clear understanding of the commonly used methods in business and management research, and enable you to tackle the fundamental elements of the research process. This book: -- contains conversation boxes which answer and discuss the typical research questions you may have -- focuses on the judgement calls that you will need to make in your research -- uniquely demonstrates the circular relationships between research elements ensuring that you can relate chapters to your research process in real life -- provides key insights into what the examiners and journals will look for in your research to help you ...

Contents:

chapter 1. Fundamentals of research

chapter 2. Misperceptions, challenges and judgement calls in research

chapter 3. The research question

chapter 4. Conducting a literature review

chapter 5. Research design

chapter 6. Data, sampling and measurements

chapter 7. Data collection methods

chapter 8. Descriptive and exploratory analysis

chapter 9. Qualitative analysis

chapter 10. quantitative analysis

chapter 11. Writing up

chapter 12. The importance of the research environment.

Notes:

Part of the SAGE Knowledge collection.

Includes bibliographical references and index.

Description based on MARC record for print version.

Other Format:

Print version :

ISBN:

9781473909694 (ebook) :

OCLC:

1017727724

Access Restriction:

Restricted for use by site license.