Big data : a very short introduction / Dawn E. Holmes.

Format:

Book

Author/Creator:

Holmes, Dawn E. (Statistician), author.

Series:

Very short introductions ; 539.

Very short introductions ; 539

Language:

English

Subjects (All):

Big data.

Data mining.

Physical Description:

xvi, 125 pages : illustrations; 18 cm.

Edition:

First edition.

Place of Publication:

Oxford : Oxford University Press, 2017.

Summary:

"Since long before computers were even thought of, data has been collected and organized by diverse cultures across the world. Once access to the Internet became a reality for large swathes of the world's population, the amount of data generated each day became huge, and continues to grow exponentially. It includes all our uploaded documents, video, and photos, all our social media traffic, our online shopping, even the GPS data from our cars. 'Big Data' represents a qualitative change, not simply a quantitative one. The term refers both to the new technologies involved, and to the way it can be used by business and government. Dawn E. Holmes uses a variety of case studies to explain how data is stored, analysed, and exploited by a variety of bodies from big companies to organizations concerned with disease control. Big data is transforming the way businesses operate, and the way medical research can be carried out. At the same time, it raises important ethical issues; Holmes discusses cases such as the Snowden affair, data security, and domestic smart devices which can be hijacked by hackers."-- Provided by publisher.

Contents:

The data explosion

Why is big data special?

Storing big data

Big data analytics

Big data and medicine

Big data, big business

Big data security and the Snowden case

Big data and society

Byte size chart

ASCII table for lower case letters.

Notes:

Includes bibliographical references (pages 117-120) and index.

ISBN:

9780198779575

0198779577

OCLC:

1013951400

Publisher Number:

99974768056