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The SAGE encyclopedia of corporate reputation / editor, Craig E. Carroll.

SAGE Knowledge A-Z (All Titles) Available online

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Format:
Book
Contributor:
Carroll, Craig E., editor.
Series:
Sage knowledge.
Language:
English
Subjects (All):
Corporate culture--Encyclopedias.
Corporate culture.
Business ethics--Encyclopedias.
Business ethics.
Social responsibility of business--Encyclopedias.
Social responsibility of business.
Genre:
Encyclopedias.
Physical Description:
1 online resource
Other Title:
Encyclopedia of corporate reputation
Corporate reputation
Place of Publication:
Thousand Oaks : SAGE, 2016.
System Details:
text file
Summary:
What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively young with roots in the 1980s and the emergence of specialized reputation rankings for industries, products/services, and performance dimensions and for regions.
Notes:
Part of the SAGE Knowledge collection.
Includes bibliographical references and index.
Description based on online resource; title from home page (viewed on July 8, 2016).
Other Format:
Print version :
ISBN:
9781483376493
Access Restriction:
Restricted for use by site license.

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