Semiotics : the basics / Daniel Chandler.

Format:

Book

Author/Creator:

Chandler, Daniel, author.

Series:

Basics (Routledge (Firm))

The basics

Language:

English

Subjects (All):

Semiotics.

Physical Description:

xx, 331 pages ; 20 cm.

Edition:

Third edition.

Place of Publication:

Abingdon, Oxon ; New York, NY : Routledge, 2017.

Summary:

The third edition of this bestselling textbook has been fully updated. In response to popular requests, this edition has many more illustrations and includes study suggestions at the end of each chapter. Using jargon-free language and lively up-to-date examples, Semiotics; The Basics demystifies this highly interdisciplinary subject and addresses questions such as: What are signs and codes? How does connotation work? What can semiotics teach us about representation and reality? What tools does it offer for analysing texts and cultural practices? Who are Saussure, Peirce, Jakobson, and Barthes-and why are they important? This new edition of Semiotics: The Basics provides an engaging and accessible introduction to this field of study, and is a must-have for anyone coming to semiotics for the first time. Additional resources for Language and Communication can be accessed on the Routledge Language and Communication Portal (www.routledgetextbooks.com/textbooks/languageandcommunication). Book jacket.

Contents:

Introduction 1

Definitions 2

Relation to philosophy and linguistics 4

Why study semiotics? 7

1 Models of the sign 11

The Saussurean model 13

The relational system 17

Arbitrariness 23

The Peircean model 28

Jakobson's model 38

Sign relations 40

Symbolicity 45

Iconicity 47

Indexicality 50

Mixed modes 54

Types and tokens 57

Rematerializing the sign 59

Hjelmslev's model 64

Reflections 66

Further reading 67

2 Signs and things 69

Naming things 70

Referentiality 76

Modality 79

The word is not the thing 82

Empty signifiers 90

Reflections 94

Further reading 95

3 Analysing structures 97

Horizontal and vertical axes 98

The paradigmatic dimension 102

The commutation test 103

Oppositions 105

Markedness 110

Deconstruction 116

Alignment 117

The semiotic square 124

The syntagmatic dimension 128

Spatial relations 129

Sequential relations 133

Structural reduction 134

Langue and parole 139

Reflections 144

Further reading 145

4 Challenging the literal 147

Rhetorical tropes 149

Metaphor 151

Metonymy 156

Synecdoche 158

Irony 160

Master tropes 161

Denotation and connotation 162

Myth 171

Reflections 174

Further reading 175

5 Codes 177

The language model 179

Digital and analogue codes 183

Typologies 185

Interpretive codes 187

Social codes 194

Representational codes 203

Genre 205

Aesthetic realisms 209

Invisible editing 214

Codification 219

Limitations 220

Reflections 221

Further reading 222

6 Interactions 223

Models of communication 223

Context 232

The positioning of the subject 242

Modes of address 248

Intertextuality 252

Problematizing authorship 253

No text is an island 256

Intratextuality 258

Types of intertextuality 259

Reflections 262

Further reading 263

7 Prospect and retrospect 265

Structuralist semiotics 267

Poststructuralist semiotics 270

The return of Saussure 277

Methodologies 280

An ecological and multimodal approach 282

Reflections 286

Further reading 286.

Notes:

Includes bibliographical references and index.

ISBN:

9781138232921

1138232920

9781138232938

1138232939

OCLC:

966668154