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Tell to win : connect, persuade, and triumph with the hidden power of story / Peter Guber.

Lippincott Library HF5386 .G797 2011
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Format:
Book
Author/Creator:
Guber, Peter.
Language:
English
Subjects (All):
Success in business.
Storytelling.
Entrepreneurship.
Creative ability in business.
Persuasive Communication.
Achievement.
Business communication.
Communication in organizations.
Medical Subjects:
Persuasive Communication.
Achievement.
Local Subjects:
Success in business.
Storytelling.
Business communication.
Communication in organizations.
Creative ability in business.
Entrepreneurship.
Physical Description:
xiii, 255 pages ; 25 cm
Edition:
First edition.
Place of Publication:
New York : Crown Publishers, [2011]
Summary:
Draws on hundreds of interviews with business and entertainment leaders as well as prominent intellectuals to reveal how to use purposeful storytelling skills to promote professional success.
Contents:
The end...
Voices
There's no business without story business. It's the story, stupid ; Got story ; You've got it! ; The story that runs your life
The art of the tell. Ready... ; Set... ; Tell! ; The never-ending story
The beginning....
Notes:
Includes index.
ISBN:
9780307587954
0307587959
OCLC:
620836910

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