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Favored flowers : culture and economy in a global system / Catherine Ziegler.

Ebook Central Academic Complete Available online

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e-Duke Books Scholarly Collection Pre-2008 Archive Available online

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Format:
Book
Author/Creator:
Ziegler, Catherine.
Series:
e-Duke books scholarly collection.
Language:
English
Subjects (All):
Cut flower industry.
Cut flowers--Social aspects--New York (State)--New York Metropolitan Area.
Cut flowers.
Cut flowers--New York (State)--New York Metropolitan Area--Marketing.
Cut flower industry--Social aspects--New York (State)--New York Metropolitan Area.
Consumers--New York (State)--New York Metropolitan Area--Attitudes.
Consumers.
Advertising--Cut flower industry--New York (State)--New York Metropolitan Area.
Advertising.
Physical Description:
1 online resource (318 p.)
Place of Publication:
Durham : Duke University Press, 2007.
Language Note:
English
Summary:
Cultural history of the flower trade in New York City and the transformation of the cut-flower industry into a global commodity system.
Contents:
Tastes, traditions, and trade, 1870-1970
Favored flowers : growers and traders, 1870-1970
Fresh flowers : global flower growing, 1970-2005
State and structure : floriculture in a global system
Cultivating the global garden : local growers in a global system
Specialty and abundance : middlemen in a changing system
Risk and relationships : middlemen strategies
Self and signs : flower consumers.
Notes:
Description based upon print version of record.
Includes bibliographical references and index.
ISBN:
9786612923371
9781282923379
1282923374
9780822390015
0822390019
OCLC:
226067962

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