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Neutral accent : how language, labor, and life become global / A. Aneesh.

e-Duke Books Scholarly Collection 2015 Available online

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Format:
Book
Author/Creator:
Aneesh, A. (Aneesh), 1964-
Language:
English
Subjects (All):
Call center agents--India--Gurgaon.
Call center agents.
Call centers--India--Gurgaon.
Call centers.
Globalization.
Intercultural communication.
Physical Description:
1 online resource (165 p.)
Place of Publication:
Durham : Duke University Press, 2015.
Language Note:
English
Summary:
<div>A. Aneesh uses India's call centers as sites to study the consequences of successful global integration. Call center work requires neutralizing racial, ethnic, and national identities, which causes a disintegration of self where the performance of one's neutralized identity serves the system of global markets.</div>
Contents:
Prologue: one world, diverse itineraries
Glimpsing an urban future : divergent tracks of Gurgaon
Inside a call center: otherworldly passages
Neutral accent
System identities : divergent itineraries and uses of personality
Nightly clashes : diurnal body, nocturnal labor, neutral markets
Epilogue : the logic of indifference.
Notes:
Description based upon print version of record.
Includes bibliographical references and index.
Description based on print version record.
ISBN:
9780822358534
0822358530
OCLC:
907874869

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