2 options
Bricks matter : the role of supply chains in building market-driven differentiation / Lora M. Cecere, Charles W. Chase, Jr.
- Format:
- Book
- Author/Creator:
- Cecere, Lora M.
- Chase, Charles W., author.
- Series:
- Wiley and SAS business series.
- Wiley & SAS business series
- Language:
- English
- Subjects (All):
- Business logistics.
- Physical Description:
- 1 online resource (xvi, 303 pages) : illustrations (some color).
- Edition:
- 1st edition
- Place of Publication:
- Hoboken, New Jersey : Wiley, 2013.
- Language Note:
- English
- System Details:
- text file
- Summary:
- Get proven guidance to build a market-driven supply chain management system Supply chain management processes have gradually shifted from a supply-driven focus to a demand-driven one in order to better synchronize demand and supply signals. Bricks Matter shows you how you can identify market risks and opportunities and translate these into winning tactics. Business cases highlight how business leaders are winning through market-driven approaches. Helps you understand how to apply the emerging world of predictive analytics for the better management of value networks</
- Contents:
- Foreword
- Preface
- Bricks matter
- Building value networks
- The new world of demand management : demand sensing, shaping, and translation
- The new world of supply management
- About the authors
- Index.
- Notes:
- Includes index.
- Includes bibliographical references and index.
- Description based on print version record and CIP data provided by publisher.
- ISBN:
- 9781119203384
- 1119203384
- 9781118282724
- 1118282728
- 9781283927772
- 1283927772
- 9781118284728
- 1118284720
- OCLC:
- 826443395
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.