The leader's guide to storytelling : mastering the art and discipline of business narrative / Stephen Denning.

Format:

Book

Author/Creator:

Denning, Stephen.

Series:

J-B US non-Franchise Leadership

J-B US non-Franchise Leadership ; v.379

Language:

English

Subjects (All):

Communication in management.

Public speaking.

Business communication.

Communication in organizations.

Genre:

Electronic books.

Physical Description:

1 online resource (364 p.)

Edition:

Rev. and updated ed.

Place of Publication:

San Francisco, Calif. : Jossey-Bass, 2011.

Language Note:

English

System Details:

text file

Summary:

"How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative"-- Provided by publisher.

Contents:

pt. 1. The role of story in organizations

pt. 2. Eight narrative patterns

pt. 3. Putting it all together.

Notes:

Description based upon print version of record.

Includes bibliographical references (p. 315-326) and index.

ISBN:

9786613026286

9781118008782

1118008782

9781283026284

1283026287

9781118008768

1118008766

OCLC:

705538468