6 options
Gaining momentum : managing the diffusion of innovations / editors, Joe Tidd.
- Format:
- Book
- Series:
- Series on technology management ; v. 15.
- Series on technology management, 0219-9823 ; v. 15
- Language:
- English
- Subjects (All):
- Diffusion of innovations.
- Physical Description:
- 1 online resource (448 p.)
- Edition:
- 1st ed.
- Place of Publication:
- London : Imperial College Press ; Singapore ; Hackensack, N.J. : Distributed by World Scientific Pub., c2010.
- Language Note:
- English
- Summary:
- Diffusion, or the widespread adoption of innovations, is a critical yet under-researched topic. There is a wide gap between development and successful adoption of an innovation. Therefore, a better understanding of why and how an innovation is adopted can help develop realistic management and business plans. Most books on this topic use a single-discipline approach to explain the diffusion of innovations. This book adopts a multi-disciplinary and managerial process approach to understanding and promoting the adoption of innovations, based on the latest research and practice. It will be of inte
- Contents:
- pt. 1. Generic factors influencing the diffusion of innovations
- pt. 2. Sector-specific dynamics of diffusion
- pt. 3. Prediction of future patterns of diffusion.
- Notes:
- Description based upon print version of record.
- Includes bibliographical references and index.
- ISBN:
- 9786613143310
- 9781283143318
- 1283143313
- 9781848163553
- 184816355X
- OCLC:
- 738433277
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.