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Signs in America's auto age : signatures of landscape and place / by John A. Jakle and Keith A. Sculle.

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Format:
Book
Author/Creator:
Jakle, John A.
Series:
American land and life series.
American land and life series
Language:
English
Subjects (All):
Signs and signboards--United States.
Signs and signboards.
Advertising, Outdoor--United States.
Advertising, Outdoor.
Social interaction--United States.
Social interaction.
Landscapes--United States.
Landscapes.
Cities and towns--United States.
Cities and towns.
Physical Description:
1 online resource (257 p.)
Edition:
1st ed.
Place of Publication:
Iowa City : University of Iowa Press, 2004.
Language Note:
English
Summary:
Signs orient, inform, persuade, and regulate. They help give meaning to our natural and human-built environment, to landscape and place. In Signs in America's Auto Age, cultural geographer John Jakle and historian Keith Sculle explore the ways in which we take meaning from outdoor signs and assign meaning to our surroundings-the ways we "read" landscape. With an emphasis on how the use of signs changed as the nation's geography reorganized around the coming of the automobile, Jakle and Sculle consider the vast array of signs that have evolved since the beginning of the twentieth century.
Contents:
Contents; Foreword; Preface and Acknowledgments; Introduction; Part One: Commercial Signs; 1 : Signs Downtown; 2 : Signs on Main Street; 3 : Roadside Signs; Part Two: Signing Public Places; 4 : Traffic Signs; 5 : Signs and Community; Part Three Signing Personal Space; 6 : Territorial Markers andSigns of Personal Identity; Part Four: Sign Aesthetics; 7 : Signs and Landscape Visualization; 8 : Sign Regulation; Epilogue; Notes; Bibliography; Index
Notes:
Description based upon print version of record.
Includes bibliographical references and index.
ISBN:
9781587294822
1587294826
OCLC:
66385186

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