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Communicating Race, Ethnicity, and Identity in Technical Communication / Miriam F. Williams and Octavio Pimentel, editors.
- Format:
- Book
- Series:
- Baywood's Technical Communications Series.
- Baywood's Technical Communications Series
- Language:
- English
- Subjects (All):
- Cross-cultural orientation--Social aspects.
- Cross-cultural orientation.
- Business communication--Social aspects.
- Business communication.
- Sociolinguistics.
- Communication of technical information--Social aspects.
- Communication of technical information.
- Physical Description:
- 1 online resource (216 pages)
- Edition:
- 1st ed.
- Place of Publication:
- Amityville : Baywood Publishing Company, Inc., 2014.
- Summary:
- The purpose of this book is to move our field's discussion beyond issues of diversity in the practice of technical communication, which is certainly important, to include discussions of how race and ethnicity inform the production and distribution of technical communication in the United States. Equally important, this book is an attempt to uncover those communicative practices used to adversely affect historically marginalized groups and identify new practices that can be used to encourage cultural competence within institutions and communities. This book, like our field, is an interdisciplinary effort. While all authors have taught or practiced technical communication, their backgrounds include studies in technical communication, rhetoric and composition, creative writing, and higher education. For the sake of clarity, the book is organized into five sections: historical representations of race and ethnicity in health and science communication; social justice and activism in technical communication; considerations of race and ethnicity in social media; users' right to their own language; and communicating identity across borders, cultures, and disciplines.
- Contents:
- Cover
- Title Page
- Copyright Page
- Table of Contents
- Introduction
- Section I: Historical Representations of Race and Nationality in Health and Science Communication
- Chapter 1. The Eugenics Agenda: Deliberative Rhetoric and Therapeutic Discourse of Hate
- Section II: Social Justice and Activism in Technical Communication
- Chapter 2. Using a Hybrid Form of Technical Communication to Combat Environmental Racism in South Texas: A Case Study of Suzie Canales, a Grassroots Activist
- Chapter 3. The Importance of Ethnographic Research in Activist Networks
- Section III: Contemporary Representations of Race and Ethnicity on Social Networking Sites
- Chapter 4. Tweeting Collaborative Identity: Race, ICTs, and Performing Latinidad
- Chapter 5. Taqueros, Luchadores, y los Brits: U.S. Racial Rhetoric, and Its Global Influence
- Section IV: Reporting Technical Communication at Historically Black Colleges and Universities
- Chapter 6. HBCU Institutional Reporting as Intercultural Technical Communication
- Section V: Users's Right to Their Own Language
- Chapter 7. A Response to"Students' Right to Their Own Language"
- Chapter 8. Spanglish: A New Communication Tool
- Section VI: Communicating Identity Across Borders, Cultures, and Disciplines
- Chapter 9. Americans' Changing Perceptions of Indian Cultural Identity: An Analysis of Indian Call Centers
- Chapter 10. This Bridge Called My Pen
- Contributors
- Index.
- Notes:
- Description based upon print version of record.
- ISBN:
- 1-351-86848-9
- 0-89503-833-1
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