Inside toyland : working, shopping, and social inequality / Christine L. Williams.

Format:

Book

Author/Creator:

Williams, Christine L., 1959-

Language:

English

Subjects (All):

Toy industry--United States--Employees.

Toy industry.

Clerks (Retail trade)--United States.

Clerks (Retail trade).

Discrimination in employment--United States.

Discrimination in employment.

Consumers--United States.

Consumers.

Equality--United States.

Equality.

Physical Description:

1 online resource (265 p.)

Edition:

1st ed.

Place of Publication:

Berkeley, Calif. : University of California Press, c2006.

Language Note:

English

System Details:

Mode of access: World Wide Web.

Summary:

"I got my first job working in a toy store when I was 41 years old." So begins sociologist Christine Williams's description of her stint as a low-wage worker at two national toy store chains: one upscale shop and one big box outlet. In this provocative, perceptive, and lively book, studded with rich observations from the shop floor, Williams chronicles her experiences as a cashier, salesperson, and stocker and provides broad-ranging, often startling, insights into the social impact of shopping for toys. Taking a new look at what selling and buying for kids are all about, she illuminates the politics of how we shop, exposes the realities of low-wage retail work, and discovers how class, race, and gender manifest and reproduce themselves in our shopping-mall culture. Despite their differences, Williams finds that both toy stores perpetuate social inequality in a variety of ways. She observes that workers are often assigned to different tasks and functions on the basis of gender and race; that racial dynamics between black staff and white customers can play out in complex and intense ways; that unions can't protect workers from harassment from supervisors or demeaning customers even in the upscale toy store. And she discovers how lessons that adults teach to children about shopping can legitimize economic and social hierarchies. In the end, however, Inside Toyland is not an anti-consumer diatribe. Williams discusses specific changes in labor law and in the organization of the retail industry that can better promote social justice.

Contents:

Front matter

CONTENTS

ACKNOWLEDGMENTS

1. A SOCIOLOGIST INSIDE TOY STORES

2. HISTORY OF TOY SHOPPING IN AMERICA

3. THE SOCIAL ORGANIZATION OF TOY STORES

4. INEQUALITY ON THE SHOPPING FLOOR

5. KIDS IN TOYLAND

6. TOYS AND CITIZENSHIP

NOTES

REFERENCES

INDEX

Notes:

Description based upon print version of record.

Includes bibliographical references (p. 225-235) and index.

Description based on print version record and CIP data provided by publisher; resource not viewed.

ISBN:

9786612772030

9781282772038

1282772031

9780520939493

0520939492

OCLC:

816496614