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Competitive strategies and policies for tourism destinations : quality, innovation and promotion / Flora Maria Diaz-Perez, editor.

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Format:
Book
Contributor:
Díaz Pérez, Flora María.
Series:
Tourism and hospitality development and management.
Tourism and hospitality development and management series
Language:
English
Subjects (All):
Tourism.
Physical Description:
1 online resource (226 p.)
Edition:
1st ed.
Place of Publication:
Hauppauge, N.Y. : Nova Science Publishers, c2010.
Language Note:
English
Summary:
This text has been written against the backdrop of the international financial crisis. The figures illustrate the negative effects an international economic crisis can have on tourism. This book sets out competitive strategies and policies which have been drawn up with different types of destinations in mind.
Contents:
Intro
COMPETITIVE STRATEGIESAND POLICIES FOR TOURISMDESTINATIONS: QUALITY,INNOVATION AND PROMOTION
CONTENTS
PREFACE
TOURISM PRODUCT: CONCEPTUALISATIONAND CHARACTERISTICS
ABSTRACT
1. INTRODUCTION
2. BACKGROUND
3. CONSUMPTION OF TOURISM SERVICES
4. THE CONFIGURATION OF THE TOURISM PRODUCT
THE COMPONENTS OF TOURISM PRODUCTION
CONCLUSION
REFERENCES
PERFORMANCE STRATEGIES FOR MATURESUN AND SAND DESTINATIONS. THE CASEOF THE BALEARIC ISLANDS
2. THE CONSUMER BEHAVIOUR AND THE FUTURE OF THEDESTINATION
3. THE CASE OF THE BALEARIC ISLANDS
COMPETITIVE STRATEGIES FOR TOURISMDEVELOPMENT IN THE CENTRAL COASTALREGION OF ANGOLA
2. LOCAL KNOWLEDGE REGARDING THE TOURISMDEVELOPMENT OF THE REGION
3. EVALUATION OF TOURISM RESOURCES AND HUMANCAPITAL
3.1. Evaluation of Tourism Resources
3.2. Human Capital in the Tourism Sector
4. GENERAL PROPOSALS FOR DEVELOPING URBAN,COASTAL AND INTERIOR TOURISM
4.1. Proposals for Urban and Coastal Tourism
4.2. Proposals for Tourism in Interior Areas
EVALUATING THE ROLE OF EUROPEAN UNIONPREACCESSION INSTRUMENTS IN THECOMPETITIVE TOURISM DEVELOPMENTOF THE LATEST ACCESSION COUNTRIES:THE HUNGARIAN EXPERIENCE
2. TOURISM DEVELOPMENT AND THE STRUCTURAL FUNDS
3. THE PRE-ACCESSION INSTRUMENTS
4. EVALUATION METHOD AND RESEARCH APPROACH
5. PRE-ACCESSION TOURISM ALLOCATIONS IN HUNGARY
5.1. Demand-Driven Programming: Tourism DevelopmentThrough PHARE-Regional Development Programmes (1992-1997)
5.2. PHARE Cross Border Co-Operation (CBC) Programming(1995-2006)
5.3. PHARE Accession-Driven Programming (1998 - 1999)
5.4. PHARE - Special Preparatory Programming For The EU StructuralFunds, SAPARD And Phasing Out (2000-2006).
CONCLUSION
HUMAN CAPITAL, INNOVATIONAND PRODUCTIVITY IN THE HOTELAND RESTAURANT SECTORIN MEDITERRANEAN TOURIST COUNTRIES
2. HUMAN CAPITAL, INNOVATION AND PRODUCTIVITY
3. CHARACTERISTICS OF THE HOTEL AND RESTAURANTSECTOR
4. COMPETITIVENESS OF THE SECTOR
4.1. The Components of Human Capital
GENERAL TRAINING
SECTOR-SPECIFIC TRAINING
COMPANY-SPECIFIC TRAINING
4.2. Innovative Businesses
4.3. Productivity of The Sector
5. IDENTIFICATION OF PRODUCTIVITY FACTORS
ANNEX
INNOVATIVE CAPACITY IN TOURISMDESTINATIONS: AN APPLICATIONTO SPANISH DESTINATIONS
2. CHARACTERISTICS OF THE TOURISM SECTOR
3. CHARACTERISTICS OF INNOVATION
4. THE INNOVATIVE CAPACITY OF DESTINATIONS
4.1. The Technological Focus of Innovation in Tourism
4.2. Spaces/Destinations, Knowledge, Skills and Learning
5. HYPOTHESES, METHODOLOGY AND STATISTICALSOURCES
6. RESULTS ANALYSIS
6.1. Innovation in Regions
6.2. Innovations in Spain's Tourism Clusters
CONCLUSIONS
TOURISM MARKET SEGMENTATIONAND IMPLICATIONS FOR TOURISM POLICY1:THE CASE OF RURAL TOURISM IN LA PALMA
2. THE IMPORTANCE OF TOURISM TO THE ECONOMYOF LA PALMA
3. BACKGROUND
4. EMPIRICAL ANALYSIS
Some Considerations on In-Destination Expenditure
LANDSCAPE CHARACTER, GEOGRAPHICALINFORMATION TECHNOLOGIES ANDINNOVATING TOURISM DESTINATIONS
2. THEORETICAL DISCUSSION: THE STATE OF PLAYCONCERNING LANDSCAPE AND TOURISM
2.1. Landscape and Specific Production of the Travel Industry
2.2. The Character of Landscape Character and Travel-OrientedManagement
2.2.1. Strategic Objectives: A Proposal
2.2.2. Rooting Objectives in the Landscape.
3. GITS AS SYSTEMS SUPPORTING DECISIONS
3.1. Complex Social Engineering to Produce Paradise
3.2. Identity, Character, Qualification and Other ProductiveConditions
TOURISM LAND USE MANAGEMENT INTENERIFE'S ISLAND PLAN (PIOT): TOURISM,LANDSCAPE AND AGRICULTURE TERRACES
2. SPECIFIC CASE STUDY: THE ISLAND OF TENERIFE'S LANDUSE MANAGEMENT PLAN (PIOT PIOT)
GEOGRAPHIC INFORMATION SYSTEMS FORTHE DESIGN AND MANAGEMENT OF TOURISTROUTES. LANDSCAPE AS A STRATEGIC VALUEIN NEW TOURISM AND LAND POLICY*†
1.1. Differentiation
1.2. Equilibrium
1.3. Information as Innovation
1.4. Information as Strategy
1.5. Landscape Units and the Territorial Project: ConstructingLoyalty
2. THE MODEL
2.1. Design and Management of Tourist Routes. The Barranco DelRío Water Basin in the Anaga Rural Park on Tenerife (CanaryIslands, Spain)
2.2. Method
Defining the Object. The Destination of the Travel
The Network as a Dynamics. The Path as a Connector
Characterisation. Landscape Elements
What is Visible to the Visitor
Landscape Quality as a Value in Route Design
Visibility and Invisibility as a Management Tool
The Construction and Deconstruction Required for the Destination
Value Transfer as a Measure of Travel
INDEX.
Notes:
Description based upon print version of record.
Includes bibliographical references and index.
ISBN:
1-61324-260-3
OCLC:
739713623

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