A rising tide : financing strategies for women-owned firms / Susan Coleman and Alicia M. Robb.

Format:

Book

Author/Creator:

Coleman, Susan, 1951-

Contributor:

Robb, Alicia M.

Language:

English

Subjects (All):

Businesswomen--United States.

Businesswomen.

Women-owned business enterprises--United States--Finance.

Women-owned business enterprises.

Physical Description:

1 online resource (290 p.)

Edition:

1st ed.

Place of Publication:

Stanford, California : Stanford Economics and Finance, an imprint of Stanford University Press, c2012.

Language Note:

English

Summary:

Women-owned firms represent an increasingly important segment of the small business sector. According to the most recent data from the U.S. Census Bureau, there were 7.8 million women-owned firms in the United States in 2007, generating .2 trillion in revenues and providing employment for 7.6 million people. A Rising Tide presents the financial strategies that have helped today's bold and creative women entrepreneurs to succeed. The authors take a "lifecycle approach" in discussing the issues and strategies for different types of women-owned firms, from nascent and home-based firms to growth-oriented and technology-based enterprises. Each chapter includes real-world cases studies featuring women entrepreneurs as a way to bring the book's lessons to life. Uniquely, this book ties together the latest research on financing women-owned businesses and its implications for actual or potential entrepreneurs. Drawing on the Kauffman Firm Survey, a longitudinal survey of over 4,000 new firms, the authors are able to provide particularly useful conclusions, making this a must read for the thousands of women who are starting or may start businesses in the next few years. Click here to view the book trailer.

Contents:

Frontmatter

Contents

Preface and Acknowledgments

1. Introduction: What’s the “Scoop” on Women Entrepreneurs?

2. Laying the Groundwork

3. One Size Does Not Fit All

4. New Kid on the Block

5. There’s No Place Like Home

6. All in the Family

7. The Race Is to the Swift

8. Brave New World

9. Our Piece of the Pie

10. It’s a Small World After All

11. It’s a Wrap!

References

Index

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

ISBN:

9780804781671

0804781672

OCLC:

785811671