The fair trade revolution / edited by John Bowes ; [foreword by Mary Robinson].

Format:

Book

Contributor:

Bowes, John.

Language:

English

Subjects (All):

Price maintenance--Developing countries.

Price maintenance.

International trade.

Developing countries--Commerce.

Developing countries.

Physical Description:

xiii, 257 p., 16 p. of plates : col. ill., col. ports.

Place of Publication:

London ; New York : Pluto, 2011.

Language Note:

English

Summary:

From Sainsbury's to Cadbury's, the Fair Trade campaign made sustainability a cornerstone for food conglomerates. Built around the experiences and perspectives the key individuals who kick-started the social movement, this book examines the challenges ahead now that Fair Trade has 'gone mainstream'. Fair Trade has come a long way in the last 20 years, celebrating one of the most successful social movements; the authors set their sights on their next goals. Emphasising the importance of ensuring that farmers and other producers remain the main beneficiaries; examining the tensions between large and small operators; the impact of a recession; changing environmental policy; and the danger of large operators embracing Fair Trade as a marketing exercise, rather than a practice: some of the leading lights of the Fair Trade movement assess Fair Trade's future. With chapters from Executive Director of the Fairtrade Foundation Harriet Lamb, and the founder of the first Fair Trade Town, Bruce Crowther, this book will inspire activists and consumers to keep making fair choices.

Contents:

A brilliant idea / John Bowes

The impact of fairtrade / Harriet Lamb

Rachel's blog / Rachel Archer

Nicaragua : the road to freedom / Pedro Haslam and Nicholas Hoskyns

Heroes and demons / Jeroen Kroezen

Campaigning for justice / Joe Human and Bruce Crowther

A glass and a half full : how Cadbury embraced fairtrade / David Croft and Alex Cole

Honesty, openness and social responsibility / John Bowes

Banana breakthrough / Matt North

The greatest challenge / Jonathan Rosenthal

Tricky waters / Tomy Mathew

Scale without compromise / Harriet Lamb

Raising the bar or directing the flood / Robin Murray

When the rain stops / John Bowes.

Notes:

Bibliographic Level Mode of Issuance: Monograph

Includes bibliographical references and index.

ISBN:

9781783713905

1783713909

9781849645713

184964571X

OCLC:

923330613