Analysing professional genres / edited by Anna Trosborg.

Format:

Book

Contributor:

Trosborg, Anna, 1937-

Series:

Pragmatics & beyond ; new ser., 74.

Pragmatics & beyond, 0922-842X ; new ser., 74

Language:

English

Subjects (All):

Business writing.

Technical writing.

Physical Description:

xvi, 255 p. : ill.

Edition:

1st ed.

Place of Publication:

Amsterdam ; Philadelphia : J. Benjamins Pub. Co., c2000.

Language Note:

English

Summary:

An understanding of genres in communication (written and spoken) is essential to professional success. This volume studies situationally appropriate responses in professional communication in face-to-face interaction and distance communication, from a socio-cognitive point of view. A traditional rhetorical approach does not give much insight in the ways in which genres are embedded in communicative activity or how actors draw upon genre knowledge to perform effectively. However, if genres are considered as embedded in social interaction "as typified forms of typified circumstances", the rich dynamic aspects of genre knowledge can be disclosed.The chapters deal with genre knowledge in various settings, illustrating the impact of time, place, medium, skills and purpose, and some chapters deal with genre analysis in a broader sense giving ideas for applied genre analysis. The book is of interest to professionals and scholars in communication studies, discourse analysis, and social and cognitive science.

Contents:

ANALYSING PROFESSIONAL GENRES

Editorial page

Title page

Copyright page

Table of contents

Introduction

Notes

References

Genre, Terminology, and Corpus Studies

Genre and Terminology

Terminology and documentation

Genre and electronic text corpora

The relationship between terminology and genre

Conclusion

Intralingual, Interlingual and Intercultural Studies of Genres

Singular Utterances: Realizing Local Activities through Typified Formsin Typified Circumstances

Genre and utterance

Text, discourse, rhetoric and composition

Regulation and uniqueness

Generic ontologies and unique objects

Translation

Intertextuality

Accountability

Concepts and operations

Towards Classifying the Arguments in Research Genres

Previous studies

Design of this investigation

Example of arguments

Developing a surface-feature classification

A classification of the surface features of minimal arguments

Results

Conclusions

Geological Setting/Cadre Géologique" in English and French Petrology Articles: Muted Indications of Explored Places

Background

Features of Geological Setting sections

Discussion

Acknowledgments

Appendix

Titles of English and German Research Papers in Medicine and Linguistics

Linguistic research on titles

Summary

Genres and the Media

That's not News: Persuasive and Expository Genres in the Press

Texts and genres

The leader page

Leading articles

Other non-news genres

Abbreviations

Appendix 1

Appendix 2

Appendix 3

Appendix 4

Appendix 5

Appendix 6a+6b

Appendix 7a+7b.

The Inaugural Address President Clinton's 1993 address

Communicative functions

Rhetorical features

The inaugural address as a genre

Genres in Conflict

Introductory

Legal discourse in Hong Kong

The Sino-British joint declaration

The Basic Law

Conflicts in Professional Discourse: Language, Law and Real Estate

Case stories

Conflicting interpretations

Discourse, communication and culture

The discourse of estate agents

Genres and New Technology (Changing and emerging genres)

Powerpoints: Technology, Lectures, and Changing Genres

Changing genres: The old lecture

The new lecture

Changes in genres

Note

Rhetorical Clustering and Perceptual Cohesion in Technical (Online) Documentation

Aims

Text, typography and layout

Perceptual cohesion

Local cohesion

Foregrounding

Globalcohesion

The technology of text

Structure and texture in digital documents

Concluding remarks

Applied Genre Analysis

The Role of Genre for Translation

Text type - genre - Textsorte

Genres in translation studies

Using genres in translation teaching

Broadening the Perspective

Analysing LSP Genres (Text Types): From Perpetuation to Optimizationin Text(-type) Linguistics

The present situation in LSP text linguistics

Descriptive LSP text(-type) linguistics: the methodology of investigating current usage

From perpetuation to optimization in LSP text(-type) linguistics

Examples of requirements to be met by LSP texts

Prospective LSP text(-type) linguistics: the methodology of investigating what is needed

Index.

Notes:

Bibliographic Level Mode of Issuance: Monograph

Includes bibliographical references and index.

ISBN:

9786613174642

9781283174640

1283174642

9789027283764

9027283761

OCLC:

735627457