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Business research methodology / J.K. Sachdeva.
- Format:
- Book
- Author/Creator:
- Sachdeva, J. K.
- Language:
- English
- Subjects (All):
- Business--Research--Methodology.
- Business.
- Physical Description:
- 1 online resource (478 p.)
- Place of Publication:
- Mumbai [India] : Himalaya Pub. House, 2009.
- Language Note:
- English
- Contents:
- COVER
- Contents
- BUSINESS RESEARCH METHODS
- DEVELOPMENT OF RESEARCH METHODOLOGY
- DEFINING RESEARCH PROBLEM
- GENERALIZATION IN RESEARCH
- RESEARCH PLAN
- DATA COLLECTION
- SAMPLING TECHNIQUES
- QUALITATIVE RESEARCH
- QUANTITATIVE ANALYSIS
- REPORT WRITING
- USE OF COMPUTER SOFTWARE IN DATA ANALYSIS
- MORE SAMPLE RESEARCH PROJECTS
- APPENDICES
- INDEX TO SUBJECTS.
- Notes:
- Bibliographic Level Mode of Issuance: Monograph
- Includes bibliographical references and index.
- ISBN:
- 1-64287-566-X
- 1-282-80367-0
- 9786612803673
- 1-4416-7610-4
- 600-00-4318-X
- OCLC:
- 700037383
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