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The commercialization of news in the nineteenth century / Gerald J. Baldasty.

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Format:
Book
Author/Creator:
Baldasty, Gerald J.
Language:
English
Subjects (All):
Press--United States--History--19th century.
Press.
Journalism--Economic aspects--United States--History--19th century.
Journalism.
American newspapers--Economic aspects--History--19th century.
American newspapers.
Physical Description:
1 online resource (xii, 227 pages)
Edition:
1st ed.
Place of Publication:
Madison, Wis. : University of Wisconsin Press, 1992.
Language Note:
English
Summary:
This work traces the major transformation of newspapers from a politically based press to a commercially based press in the 19th century. Gerald J. Baldasty argues that broad changes in American society, the national economy and the newspaper industry brought about this dramatic shift.
Contents:
Intro
Contents
Tables and Figures
Acknowledgments
Introduction
Chapter One. American Political Parties and the Press
Chapter Two. New Directions in American Journalism
Chapter Three. Advertising and the Press
Chapter Four. Newspapers as Businesses
Chapter Five. Shaping and Packaging the News: Luring Readers and Advertisers
Chapter Six. The Commercialization of News
Appendix 1. Content Analysis Scheme
Appendix 2. Content Analysis Tables
Notes
Selected Bibliography
Index.
Notes:
Bibliographic Level Mode of Issuance: Monograph
Includes bibliographical references (p. 205-224) and index.
ISBN:
9780299134037
0299134032
OCLC:
667271484

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