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The commercialization of news in the nineteenth century / Gerald J. Baldasty.
- Format:
- Book
- Author/Creator:
- Baldasty, Gerald J.
- Language:
- English
- Subjects (All):
- Press--United States--History--19th century.
- Press.
- Journalism--Economic aspects--United States--History--19th century.
- Journalism.
- American newspapers--Economic aspects--History--19th century.
- American newspapers.
- Physical Description:
- 1 online resource (xii, 227 pages)
- Edition:
- 1st ed.
- Place of Publication:
- Madison, Wis. : University of Wisconsin Press, 1992.
- Language Note:
- English
- Summary:
- This work traces the major transformation of newspapers from a politically based press to a commercially based press in the 19th century. Gerald J. Baldasty argues that broad changes in American society, the national economy and the newspaper industry brought about this dramatic shift.
- Contents:
- Intro
- Contents
- Tables and Figures
- Acknowledgments
- Introduction
- Chapter One. American Political Parties and the Press
- Chapter Two. New Directions in American Journalism
- Chapter Three. Advertising and the Press
- Chapter Four. Newspapers as Businesses
- Chapter Five. Shaping and Packaging the News: Luring Readers and Advertisers
- Chapter Six. The Commercialization of News
- Appendix 1. Content Analysis Scheme
- Appendix 2. Content Analysis Tables
- Notes
- Selected Bibliography
- Index.
- Notes:
- Bibliographic Level Mode of Issuance: Monograph
- Includes bibliographical references (p. 205-224) and index.
- ISBN:
- 9780299134037
- 0299134032
- OCLC:
- 667271484
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