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Worth fighting for : inside the Your Rights at Work campaign / Kathie Muir.
- Format:
- Book
- Author/Creator:
- Muir, Kathie.
- Language:
- English
- Subjects (All):
- Industrial relations--Australia--21st century.
- Industrial relations.
- Labor laws and legislation--Australia--21st century.
- Labor laws and legislation.
- Political campaigns--Australia--Psychological aspects.
- Political campaigns.
- Emotions--Political aspects.
- Emotions.
- Australia. Workplace Relations Act Amendment (Work Choices) Act 2005.
- Australia.
- Australian Council of Trade Unions.
- Physical Description:
- 1 online resource (255 p.)
- Edition:
- 1st ed.
- Place of Publication:
- Sydney, NSW : UNSW Press, 2008.
- Language Note:
- English
- Summary:
- This book tells the story of the ACTU's 'Your Rights at Work' campaign against Work Choices, the largest, most expensive and most sophisticated political campaign ever mounted in Australia, and one with a decisive impact on the 2007 federal election.
- Contents:
- Contents; preface and acknowledgments; abbreviations; prologue; The context of the challenge to the unions; The rise of media-driven politics; Meeting the communication challenge; Mobilising to win; Campaigning on the other side: selling Work Choices; Staying on message despite the differences; Doing politics differently; epilogue; notes; bibliography; index
- Notes:
- Description based upon print version of record.
- Includes bibliographical references (p. 231-233) and index.
- ISBN:
- 1-74223-073-3
- OCLC:
- 476256131
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