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Managing in the global economy / Richard M. Steers and Luciara Nardon.
- Format:
- Book
- Author/Creator:
- Steers, Richard M.
- Language:
- English
- Subjects (All):
- International business enterprises--Management.
- International business enterprises.
- International trade--Cross-cultural studies.
- International trade.
- Strategic planning.
- International economic relations.
- Physical Description:
- 1 online resource (400 p.)
- Edition:
- 1st edition.
- Place of Publication:
- Armonk, N.Y. : M.E. Sharpe, c2006.
- Language Note:
- English
- Summary:
- This is a primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management. In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness.
- Contents:
- Managing in the global economy : an introduction
- Challenges and prospects of globalization
- Economic foundations of global business
- National trade policy and competitive advantage
- Legal and political foundations of global business
- Economic integration and regional trading blocs
- Cultural foundations of global business
- Assessing cultural differences
- Organizing for global business
- Developing global business strategies
- Building global strategic alliances
- Strategies for international negotiation
- Staffing global operations
- Managing a competitive global workforce
- Managing total quality and employee involvement
- Managing multicultural teams
- Managing in the global economy : a field project.
- Notes:
- First published 2006 by M.E. Sharpe.
- Includes bibliographical references and indexes.
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 1-317-46555-5
- 1-315-70267-3
- 1-317-46556-3
- 1-280-91255-3
- 9786610912551
- 0-7656-2017-0
- 9781315702674
- OCLC:
- 437183467
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