The secret language of leadership : how leaders inspire action through narrative / Stephen Denning.

Format:

Book

Author/Creator:

Denning, Stephen.

Series:

J-B US non-Franchise Leadership

J-B US non-Franchise Leadership ; v.40

Language:

English

Subjects (All):

Leadership.

Communication in organizations.

Storytelling.

Physical Description:

1 online resource (305 p.)

Edition:

1st ed.

Place of Publication:

San Francisco : Jossey-Bass, c2007.

Language Note:

English

System Details:

text file

Summary:

The book introduces the concept of narrative intelligence-an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book's lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents-anyone who is setting out to the change the world.

Contents:

What is transformational leadership?

Introduction: Ten mistakes transformational leaders make

The secret language of leadership

The language of leadership: key enablers

Articulating a clear, inspiring goal

The leader's own story: committing to the goal

Mastering the audience's story

Cultivating narrative intelligence

Telling truthful stories

Leadership presence: the body language of leadership

The language of leadership: key steps

Getting people's attention

Stimulating desire

Reinforcing with reason

Continuing the conversation

Epilogue.

Notes:

Description based upon print version of record.

Includes bibliographical references (p. 245-263) and index.

Description based on metadata supplied by the publisher and other sources.

ISBN:

9786611032548

9780470493250

0470493259

9781118047378

1118047370

9781281032546

1281032549

9780470184400

047018440X

OCLC:

476106641