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Strategic planning for social media in libraries Sarah K. Steiner.
- Format:
- Book
- Author/Creator:
- Steiner, Sarah K., author.
- Kroski, Ellyssa, author of foreword.
- Series:
- Tech set ; #15
- Language:
- English
- Subjects (All):
- Online social networks--Library applications.
- Online social networks.
- Social media.
- Libraries and community.
- Physical Description:
- 1 online resource (91 p.)
- Place of Publication:
- Chicago, Ill. : ALA TechSource, an imprint of the American Library Association, c2012.
- Language Note:
- English
- Summary:
- This practical guide provides a scalable, step-by-step plan for creating and maintaining a successful library social media strategic plan.
- Contents:
- Foreword by Ellyssa Kroski
- Preface
- Acknowledgments
- 1. Introduction
- 2. Types of solutions available
- 3. Planning
- 4. Social mechanics
- 5. Implementation
- 6. Marketing
- 7. Best practices
- 8. Metrics
- 9. Developing trends
- Recommended reading
- References
- Index
- About the author.
- Notes:
- Description based upon print version of record.
- Includes bibliographical references and index.
- Description based on online resource; title from title page (ebrary, viewed September 10, 2013).
- ISBN:
- 1-55570-833-1
- 1-55570-832-3
- OCLC:
- 867920778
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