Illustration / [Andrew Hall].

Format:

Book

Author/Creator:

Hall, Andrew, 1964- author.

Series:

Portfolio

Language:

English

Subjects (All):

Commercial art--Vocational guidance.

Commercial art.

Illustration of books.

Physical Description:

1 online resource (228 p.)

Edition:

1st edition

Place of Publication:

London : Laurence King Pub., 2011.

Language Note:

English

System Details:

text file

Summary:

This broad introduction to illustration reveals the artistic, intellectual, and organizational skills needed to practice as a freelance illustrator, and helps the reader navigate the specialist areas of its application. There is a practical introduction to image-making, covering ways of drawing, viewpoints and perspective, color palettes, and choice of media, along with an examination of how illustration communicates through metaphor, symbolism, wit, narrative, and more. Chapters devoted to editorial, publishing, corporate/advertising, and the entertainment industry introduce the reader to the

Contents:

9781856698054.pdf; Contents; Chapter One: Training to be an illustrator; Introduction; Developing your product: problem-solving processes; Problem-solving in practice: Jessica Jane Barlow's The Rake's Progress; Chapter Two: The mechanics of visualizing; Introduction; Drawing; Painting, printmaking, and assemblage; Traditions in depicting space; Perspective; Form, tone, and light; Composition; Color within the image; Chapter Three: The mechanics of communication; Introduction; The communication process; Thinking about you; Creating the message; Channel/medium; Destination

Chapter Four: The editorial briefIntroduction; Illustrating for the modern newspaper brief; Illustrating for the modern magazine brief; Illustrating for editorial on the web; Chapter Five: The publishing brief; Introduction; Illustrating for the modern publishing brief; Illustrating for the modern children's book brief; Illustrating for the modern graphic novel brief; Chapter Six: The corporate identity and the advertising brief; Introduction; Illustrating for the modern advertising agency; Illustrating for the graphic design brief; Chapter Seven: The light entertainment industry brief

IntroductionIllustrating for the modern music brief; Illustrating for the music video industry; Illustrating for the gaming industry; Chapter Eight: Future pathways in illustration; Future pathways in illustration; Ryu Itadani; Roderick Mills; Howard Read; Russell Mills; Neal Fox; Josie Lynwode; Andy Forshaw; Debbie Cook; Chapter Nine: Working as an illustrator; Introduction; The single cycle of work; Your business plan; Profile: James Joyce; Profile: Sergei Sviatchenko; Profile: Nobrow; Further reading; Resources; Useful addresses; Index; Picture Credits; Acknowledgments

Notes:

Includes index.

Includes bibliographical references (p. 222-223) and index.

ISBN:

9781780670805

178067080X

OCLC:

805417388