Competing for capital : investor relations in a dynamic world / Bruce W. Marcus.

Format:

Book

Author/Creator:

Marcus, Bruce W., 1925-

Language:

English

Subjects (All):

Investments--United States.

Investments.

Corporations--Investor relations--United States.

Corporations.

Stockbrokers--United States.

Stockbrokers.

Investment analysis.

Physical Description:

1 online resource (239 p.)

Edition:

1st ed.

Place of Publication:

Hoboken, N.J. : Wiley, c2005.

Language Note:

English

Summary:

An updated edition to one of the most detailed guides to investor relations The rapidly changing nature of the economic environment, technology, and the regulatory response to the scandals of the early part of the new century require a new look at traditional investor relation practices.

Contents:

Competing for Capital; Contents; Acknowledgments; Preface; CHAPTER 1 Strategic Factors in a New Environment The Coming of Sarbanes-Oxley and the Brave New World; CHAPTER 2 The New Investor—and What Influences the Investment Decision This Ain't Your Father's House No More; CHAPTER 3 Regulation Rules Of Disclosure—The SEC and Sarbanes-Oxley; CHAPTER 4 The Street A Funny Thing Happened on the Way to Unbridled Wealth . . .; CHAPTER 5 Talking to the Financial Community and the Shareholder Let Me Tell You About Our Company . . .

CHAPTER 6 Analysis and Analysts What Do Analysts Really Want (Besides a Crystal Ball)?CHAPTER 7 Dealing with the Business and Financial Media On and Off the Record to Get It Right; CHAPTER 8 The Future of Investor Relations If We Don't Know Where We're Going, How Do We Know How to Get There?; Index; About the Author;

Notes:

Description based upon print version of record.

ISBN:

9786610254927

9781280254925

1280254920

9780471717416

047171741X

OCLC:

61494780