2 options
What stays in Vegas : the world of personal data lifeblood of big business and the end of privacy as we know it / Adam Tanner ; Pete Garceau, cover design ; Cynthia Young, book design.
- Format:
- Book
- Author/Creator:
- Tanner, Adam, author.
- Language:
- English
- Subjects (All):
- Ceasars Entertainment--Case studies.
- Ceasars Entertainment.
- Casinos--Nevada--Las Vegas--Customer services--Case studies.
- Casinos.
- Consumer profiling--United States.
- Consumer profiling.
- Business intelligence--United States.
- Business intelligence.
- Privacy, Right of--United States.
- Privacy, Right of.
- Physical Description:
- 1 online resource (337 p.)
- Edition:
- First edition.
- Place of Publication:
- 2014.
- New York : PublicAffairs, 2014.
- Language Note:
- English
- Summary:
- In What Stays in Vegas, Reuters journalist and Harvard fellow Adam Tanner exposes the greatest threat to online privacy. It's not the NSA, but private American firms. These are companies like Caesar's Entertainment in Las Vegas that operate behind the scenes, behind the tiny script of legal agreements, with little to no oversight. ?This is the information age, and information is power!" screamed DocuSearch, ""America's Premier Resource for Private Investigator Searches & Lookups"" in 1996--and they were right.Despite the fact that Caesar's casinos are decades old and can't
- Contents:
- Contents; Introduction: Spies; 1: What Happens Here, Stays Here?; 2: A Harvard Professor Comes to Vegas; 3: Loyalty; 4: Casino Data Gathering in Action; 5: A Celebrity, a Private Eye, and a Hit Man; 6: Dossiers on (Virtually) Everyone; 7: Direct Marketing; 8: Recession; 9: The Puzzle of Your Identity; 10: The Hunt for a Mystery Woman; 11: Thousands of Eyes; 12: Mugged; 13: Internet Advertising; 14: Seeking the Goldilocks Balance; 15: New Frontiers in Customer Data; 16: Casino Adventures in Three Cities; 17: Embracing Outside Data; 18: The Not-So-Enriching Business of Privacy; 19: Empowerment
- AcknowledgmentsAppendix: Take Control of Your Data; Notes; Bibliography; Index
- Notes:
- Description based upon print version of record.
- Includes bibliographical references and index.
- Description based on print version record.
- ISBN:
- 1-61039-419-4
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.