How to measure anything workbook : finding the value of "intangibles" in business / Douglas W. Hubbard.

Format:

Book

Author/Creator:

Hubbard, Douglas W., author.

Language:

English

Subjects (All):

Intangible property--Valuation.

Intangible property.

Business enterprises--Valuation.

Business enterprises.

Physical Description:

1 online resource (161 p.)

Edition:

Third edition.

Other Title:

Finding the value of intangibles in business

Place of Publication:

Hoboken, New Jersey : Wiley, 2014.

Language Note:

English

System Details:

text file

Summary:

The invaluable companion to the new edition of the bestselling How to Measure Anything This companion workbook to the new edition of the insightful and eloquent How to Measure Anything walks readers through sample problems and exercises in which they can master and apply the methods discussed in the book. The book explains practical methods for measuring a variety of intangibles, including approaches to measuring customer satisfaction, organizational flexibility, technology risk, technology ROI, and other problems in business, government, and not-for-profits. <u

Contents:

How to Measure Anything Workbook; Contents; Preface; About the Author; Part I Questions; Chapter 1 The Challenge of Intangibles; Learning Objectives; Chapter Overview; Questions; Chapter 2 An Intuitive Measurement Habit: Eratosthenes, Enrico, and Emily; Learning Objectives; Chapter Overview; Questions; Chapter 3 The Illusion of Intangibles: Why Immeasurables Aren't; Learning Objectives; Chapter Overview; Questions; Chapter 4 Clarifying the Measurement Problem; Learning Objectives; Chapter Overview; Questions; Chapter 5 Calibrated Estimates: How Much Do You Know Now?; Learning Objectives

Chapter OverviewQuestions; Chapter 6 Quantifying Risk through Modeling; Learning Objectives; Chapter Overview; Questions; Chapter 7 Quantifying the Value of Information; Learning Objectives; Chapter Overview; Questions; Chapter 8 The Transition: From What to Measure to How to Measure; Learning Objectives; Chapter Overview; Questions; Chapter 9 Sampling Reality: How Observing Some Things Tells Us about All Things; Learning Objectives; Chapter Overview; Questions; Chapter 10 Bayes: Adding to What You Know Now; Learning Objectives; Chapter Overview; Questions

Chapter 11 Preference and Attitudes: The Softer Side of MeasurementLearning Objectives; Chapter Overview; Questions; Chapter 12 The Ultimate Measurement Instrument: Human Judges; Learning Objectives; Chapter Overview; Questions; Chapter 13 New Measurement Instruments for Management; Learning Objectives; Chapter Overview; Questions; Chapter 14 A Universal Measurement Method: Applied Information Economics; Learning Objectives; Chapter Overview; Questions; Part II Answers; Chapter 1 The Challenge of Intangibles; Chapter 2 An Intuitive Measurement Habit: Eratosthenes, Enrico, and Emily

Chapter 3 The Illusion of Intangibles: Why Immeasurables Aren'tChapter 4 Clarifying the Measurement Problem; Chapter 5 Calibrated Estimates: How Much Do You Know Now?; Chapter 6 Quantifying Risk through Modeling; Chapter 7 Quantifying the Value of Information; Chapter 8 The Transition: From What to Measure to How to Measure; Chapter 9 Sampling Reality: How Observing Some Things Tells Us about All Things; Chapter 10 Bayes: Adding to What You Know Now; Chapter 11 Preference and Attitudes: The Softer Side of Measurement; Chapter 12 The Ultimate Measurement Instrument: Human Judges

Chapter 13 New Measurement Instruments for ManagementChapter 14 A Universal Measurement Method: Applied Information Economics

Notes:

Description based upon print version of record.

Description based on online resource; title from PDF title page (ebrary, viewed March 25, 2014).

ISBN:

9781118860397

111886039X

9781118860328

1118860322

OCLC:

871632775