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A bigger prize : how we can do better than the competition / Margaret Heffernan ; book design by Janet Tingey.
- Format:
- Book
- Author/Creator:
- Heffernan, Margaret, 1955- author.
- Language:
- English
- Subjects (All):
- Business networks.
- Competition.
- Strategic alliances (Business).
- Organizational effectiveness.
- Creative ability in business.
- Physical Description:
- 1 online resource (417 p.)
- Edition:
- First edition.
- Place of Publication:
- New York : PublicAffairs, 2014.
- Language Note:
- English
- Summary:
- Get into the best schools. Land your next big promotion. Dress for success. Run faster. Play tougher. Work harder. Keep score. And whatever you do?make sure you win.Competition runs through every aspect of our lives today. From the cubicle to the race track, in business and love, religion and science, what matters now is to be the biggest, fastest, meanest, toughest, richest.The upshot of all these contests? As Margaret Heffernan shows in this eye-opening book, competition regularly backfires, producing an explosion of cheating, corruption, inequality, and risk. The demoli
- Contents:
- Contents; Introduction; PART I: PERSONAL BEST; 1. Oh, Brother!; 2. Making the Grade; 3. The Morning After; 4. Angry Birds; 5. Keeping Score; PART II: THE CASE OF THE PURDUE CHICKENS; 6. Only the Impresarios Thrive; PART III: THE BUSINESS OF WINNING; 7. Clone Wars; 8. Supersize Everything; 9. How Low Can We Go?; 10. Top of the World; 11. A Bigger Prize; Acknowledgments; Notes; Bibliography; Index
- Notes:
- Description based upon print version of record.
- Includes bibliographical references and index.
- Description based on print version record.
- ISBN:
- 1-61039-292-2
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