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The soft edge : where great companies find lasting success / Rich Karlgaard ; Tom Peters, foreword ; Clayton M. Christensen, afterword.

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Format:
Book
Author/Creator:
Karlgaard, Richard, author.
Peters, Thomas J., author of introduction, etc.
Christensen, Clayton M., author of introduction, etc.
Series:
Business professional collection
Language:
English
Subjects (All):
Organizational behavior.
Organizational effectiveness.
Strategic planning.
Management.
Physical Description:
1 online resource.
Edition:
First edition.
Place of Publication:
2014.
San Francisco, California : Jossey-Bass, 2014.
Summary:
What does it take to get ahead now--and stay there? High performance has always required shrewd strategy and superb execution. These factors remain critical, especially given today's unprecedented business climate. But Rich Karlgaard--Forbes publisher, entrepreneur, investor, and board director--takes a surprising turn and argues that there is now a third element that's required for competitive advantage. It fosters innovation, it accelerates strategy and execution, and it cannot be copied or bought. It is found in a perhaps surprising place--your company's values. Karlgaard examined a variety of enduring companies and found that they have one thing in common; all have leveraged their deepest values alongside strategy and execution, allowing them to fuel growth as well as weather hard times.
Contents:
Foreword / by Tom Peters
Preface: A Tale of Transformation
and Lasting Productivity Gains
1. A Wellspring of Enduring Innovation: The Soft Edge
2. Hard Versus Soft: The Fight for Resources
3. Trust: The Force Multiplier of All Things Good
4. Smarts: How Fast Can You and Your Company Adapt?
5. Teams: Great Things Come to the Lean and Diverse
6. Taste: Beauty Made Practical, Magic Made Profitable
7. Story: The Power of Story, Ancient and New
Conclusion: The Sweet Spot of High Performance
Afterword / by Clayton M. Christensen
Notes
Acknowledgments
About the Author
Index.
Notes:
Includes bibliographical references and index.
Includes index.
Description based on print version record.
ISBN:
9781118898079
1118898079
9781118829424
1118829425
9781118898031
1118898036
OCLC:
869881458

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