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Social networking in recruitment : build your social networking expertise to give yourself a cost-effective advantage in the hiring market / Amanda Belton ; cover image by Jarek Blaminsky.
- Format:
- Book
- Author/Creator:
- Belton, Amanda, author.
- Language:
- English
- Subjects (All):
- Online social networks.
- Social media.
- Physical Description:
- 1 online resource (28 p.)
- Edition:
- 1st ed.
- Place of Publication:
- Birmingham, England : Impackt Publishing, 2014.
- Language Note:
- English
- Summary:
- Become a professional social networking expert and give your organization a cost-effective advantage in the hiring market.Social networks have opened up whole new channels of communication between prospective employees and employers. They provide perfect opportunities to build a strong relationship with potential employees that ensures investment in recruitment is targeted towards a successful, cost effective hire. Social networks also allow an organization to build a strong employer brand that reaches the digital natives of the world, enabling the recruiter to achieve a competitive advantage.
- Contents:
- Cover
- Copyright
- Credits
- About the Author
- About the Reviewers
- Contents
- Preface
- Chapter 1: Becoming a Digital Native
- Finding a mentor close to home
- Using an internal social network
- Using an external professional network
- Using an external social network
- Finding your voice on Twitter
- Finding your own community online
- Summary
- Chapter 2: Forewarned is Forearmed - Being Prepared for a Crisis
- Identifying risks and challenges
- Social media policy
- Ready responses
- Chapter 3: Pulling it All Together in a Plan
- A staged approach
- Stage 1 - Preparing
- Stage 2 - Broadcasting
- Stage 3 - Conversing
- Stage 4 - Multichanneling
- Sourcing candidates
- LinkedIn search
- Employee networks
- Advertising to people who are searching online
- Summary.
- Notes:
- Bibliographic Level Mode of Issuance: Monograph
- Description based on online resource; title from PDF title page (ebrary, viewed March 20, 2014).
- ISBN:
- 1-78300-005-8
- OCLC:
- 877823339
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