Think bigger : developing a successful big data strategy for your business / Mark van Rijmenam.

Format:

Book

Author/Creator:

Van Rijmenam, Mark, author.

Language:

English

Subjects (All):

Information technology--Management.

Information technology.

Big data.

Business--Data processing.

Business.

Database management.

Physical Description:

1 online resource (317 p.)

Edition:

1st edition

Place of Publication:

New York : American Management Association, [2014]

Language Note:

English

System Details:

text file

Summary:

Big data--the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized--is revolutionizing business. Written for a non-technical audience, Think Bigger covers big data trends, best practices, and security concerns--as well as key technologies like Hadoop and MapReduce, and several crucial types of analyses. Offering real-world insight and explanations, this book provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department.

Contents:

Cover; Title Page; Copyright Page; Dedication Page; Table of Contents; 1. The History of Big Data; The Twentieth Century; The Twenty-First Century; 2. What is Big Data?; Explanation of the 7Vs; Eight Realities of Big Data you Should Already Know; The Impact of Big Data on Society; Takeaways; 3. Big Data Trends; On-The-Go Big Data; Big Real-Time Data; The Internet of Things; The Quantified-Self; Big Social Data; Public Big Data; Gamification; Takeaways; 4. Big Data Technologies; Hadoop HDFS and Map Reduce; Open-Source Tools; Big Data Tools and Types of Analysis; Takeaways

5. Big Data Privacy, Ethics, And Security Big Data Privacy; Big Data Ethics; Big Data Security; Takeaways; 6. Big Data in your Organization; Key Characteristics of Information-Centric Organizations; Some Generic Big Data Uses; Big Data and Return on Investment (ROI); Big Data on the Balance Sheet; Internal Big Data Opportunities; Big Data Roadmap; Big Data Competencies Required; Small and Medium Enterprises (SMEs) Can Achieve Remarkable Results with Big Data; Governance for the Accuracy of Big Data; Takeaways; 7. Big Data by Industry; Agriculture Industry; Automotive Industry; Consumer Goods

Education Industry Energy Industry; Financial Services Industry; Gaming Industry; Healthcare Industry; Legal Profession; Manufacturing Industry; Not-For-Profit Sector; Media and Entertainment Industry; Oil and Gas Industry; Public Sector; Retail Industry; Telecom Industry; Transportation Industry; Travel and Leisure Industry; Takeaways; 8. The Future of Big Data; Glossary; Notes; Index; About the Author; Free Sample Chapter from Wiki Management; About Amacom

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

9780814434161

0814434169

OCLC:

871189944