Becoming a fashion designer / Lisa J. Springsteel.

Format:

Book

Author/Creator:

Springsteel, Lisa, author.

Language:

English

Subjects (All):

Fashion design--Vocational guidance.

Physical Description:

1 online resource (322 p.)

Edition:

11th edition.

Place of Publication:

Hoboken, N.J. : John Wiley & Sons, Inc., 2013.

Language Note:

English

Summary:

The complete guide to the fashion industry, featuring interviews with top designers who explain the intricacies of the world of fashion design Anyone who has ever tried to launch a fashion design career knows how grueling it can be. The fashion industry is a highly prominent field, yielding a competitive environment that is greatly guarded, secretive, and difficult to infiltrate. Becoming a Fashion Designer provides all the information, resources, and tools you need to help you navigate these obstacles and successfully launch a career in fashion .

Contents:

Becoming a Fashion Designer; CONTENTS; FOREWORD; PREFACE; ACKNOWLEDGMENTS; Chapter 1: An Introduction to a Career in Fashion Design; What Is Fashion Design?; What Do Fashion Designers Do?; History of Fashion Design: Then and Now; The Worldwide Fashion Industry by the Numbers; Embracing the World of Fashion; Finding Balance; Chapter 2: The Education for a Fashion Design Career; Choosing a Collegiate Educational Program; Undergraduate Education; The Value of Internships; Studying Abroad; Postgraduate Education; Continuing Education; Chapter 3: The Job Market; Determining Your Design Specialty

Personal Branding Portfolio Development; Creating a Résumé that Pops; Networking Your Way to a Job Offer; Tried-and-True Job Search Strategies; Perfecting the Job Interview; Negotiating the Job Offer; Chapter 4: The Fashion Design Process; Conceptual Development; Patternmaking; Sample Creation; Finalization, Presentation, and Hand-Off; Chapter 5: Launching Your Own Fashion Collection; Writing a Business Plan; Choosing Type of Ownership; Defining Your Brand; Protecting Your Designs; Creating Accounting, Budgeting, and Bookkeeping Systems; Hiring Employees, Contractors, and Interns

Developing a Marketing Plan Establishing a Sales and Order Fulfillment Strategy; Chapter 6: Strategic Business Trends in the Fashion Industry; Outsourcing and Globalization; Corporate Social Responsibility; Conclusion; APPENDIX; Professional Organizations, Associations, and Councils; Fashion Industry Networking Websites; Professional Networking Websites; Social Networking Websites; Professional Trade Publications; Online Portfolio Websites; Color and Trend Forecasting Companies; Broadcast and Cable Television Programming with a Fashion Theme; Full-Feature Movies with a Fashion Theme

Documentaries with a Fashion ThemeMajor Fashion Magazines; INDEX OF INTERVIEWS; INDEX

Notes:

Includes indexes.

ISBN:

9781118420980

1118420985

9781299242326

1299242324

9781118419168

1118419162

OCLC:

829459909