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The art of explanation : making your ideas, products, and services easier to understand / Lee LeFever.

Ebook Central College Complete Available online

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O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Book
Author/Creator:
LeFever, Lee, 1973-
Language:
English
Subjects (All):
Interpersonal communication.
Comprehension.
Explanation (Linguistics).
Business communication.
Physical Description:
1 online resource (258 p.)
Edition:
1st edition
Place of Publication:
Hoboken, N.J. : John Wiley & Sons, c2013.
Language Note:
English
System Details:
text file
Summary:
Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems. Author Lee LeFever is the founder of Common Craft, a company known around the world for making complex ideas easy to understand through shor
Contents:
pt. 1. Plan
pt. 2. Package
pt. 3. Present.
Notes:
Description based upon print version of record.
Includes bibliographical references and index.
ISBN:
9781118417317
1118417313
9781283835060
1283835061
9781118420690
1118420691
OCLC:
818857377

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