Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire / Paul Smith.

Format:

Book

Author/Creator:

Smith, Paul, 1967 July 3-

Language:

English

Subjects (All):

Communication in management.

Storytelling.

Leadership.

Organizational behavior.

Physical Description:

1 online resource (289 p.)

Edition:

1st edition

Place of Publication:

New York : American Management Association, c2012.

Language Note:

English

System Details:

text file

Summary:

Forget facts, figures, and PowerPoint slides-well-crafted stories deliver business concepts simply and powerfully.

Contents:

Cover; Contents; Acknowledgments; Introduction; 1 Why Tell Stories?; ENVISION Success; 2 Set a Vision for the Future; 3 Set Goals and Build Commitment; 4 Lead Change; 5 Make Recommendations Stick; 6 Define Customer Service Success and Failure; [HOW-TO] 7 Structure of a Story; Create an ENVIRONMENT for Winning; 8 Define the Culture; 9 Establish Values; 10 Encourage Collaboration and Build Relationships; 11 Value Diversity and Inclusion; 12 Set Policy Without Rules; [HOW-TO] 13 Keep It Real; [HOW-TO] 14 Stylistic Elements; ENERGIZE the Team; 15 Inspire and Motivate; 16 Build Courage

17 Help Others Find Passion for Their Work[HOW-TO] 18 Appeal to Emotion; [HOW-TO] 19 The Element of Surprise; EDUCATE People; 20 Teach Important Lessons; 21 Provide Coaching and Feedback; 22 Demonstrate Problem Solving; 23 Help Everyone Understand the Customer; [HOW-TO] 24 Metaphors and Analogies; EMPOWER Others; 25 Delegate Authority and Give Permission; 26 Encourage Innovation and Creativity; 27 Sales Is Everyone's Job; 28 Earn Respect on Day One; [HOW-TO] 29 Recast Your Audience into the Story; 30 Getting Started; Appendix; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U

VW; X; Y; Z

Notes:

Includes index.

Description based on print version record.

ISBN:

1-62198-470-2

1-283-57205-2

9786613884503

0-8144-2031-1

OCLC:

827740140