Get the word out : Entrepreneur magazine's 98 marketing tips for promoting your business / by Rieva Lesonsky and Leann Anderson.

Format:

Book

Contributor:

Lesonsky, Rieva.

Anderson, Leann.

Language:

English

Subjects (All):

Marketing.

Marketing--Management.

Consumer behavior.

Physical Description:

xx-xli, 117 p.

Other Title:

98 marketing tips

Ninety eight marketing tips

Marketing tips

Place of Publication:

Irvine, Calif. : Entreprenuer Media, c2001.

Summary:

It's the most special day in many couples' lives and everything needs to be perfect. But with weddings becoming larger, costlier, and more complex, many would-be newlyweds are turning to professional wedding consultants for help. As a wedding consultant, you not only help the lucky couple create a budget and stick to it, but you also aid them in selecting a location, caterer, entertainment, cake and more. This book shows you what you need to know to start and run a successful wedding consultant service, including: What licenses and permits you need How to make important contacts in your community How to market your service and find customers Tips for handling the unexpected from the pros How to avoid common mistakes A walk-through of a day in the life of a wedding consultant And more Wedding consulting makes an ideal homebased or part-time business. You don't need an office. Start-up costs are low. And you don't need any costly special equipment. All you need is this book and a desire to succeed.

Contents:

Intro

Table Of Contents

Introduction

Meet The Experts

Chapter 1-Be The Expert

Chapter 2-Be Your Own Best Ad

Chapter 3-Get Wired

Chapter 4-Be A Name Dropper

Chapter 5-Go Public

Chapter 6-Network News

Chapter 7-Win The Goodwill Games

Chapter 8-Pass The Word.

Notes:

Includes indexes.

ISBN:

1-891984-74-8

OCLC:

927557357