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The librarian as information consultant : transforming reference for the Information Age / Sarah Anne Murphy.

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Format:
Book
Author/Creator:
Murphy.
Contributor:
Sarah Anne..
Language:
English
Subjects (All):
Reference services (Libraries)--Forecasting.
Reference services (Libraries).
Reference services (Libraries)--Management.
Information consultants.
Reference librarians--Effect of technological innovations on.
Reference librarians.
Physical Description:
1 online resource (121 p.)
Edition:
1版.
Place of Publication:
Chicago : American Library Association, 2011.
Language Note:
English
Summary:
Murphy innovatively rethinks the philosophy behind current library reference services in this thought-provoking book.
Contents:
The library and information consultant
Strategies for building and maintaining consumer relationships
Marketing the library and information consultant's services : creating a sophisticated brand
The business of consulting : managing employee service roles and consumer demand
Developing the infrastructure and culture for continuous quality improvement.
Notes:
Description based upon print version of record.
Includes bibliographical references and index.
ISBN:
0-8389-9276-5
1-283-09350-2
9786613093509
0-8389-9275-7
OCLC:
719377460

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