In praise of commercial culture / Tyler Cowen.

Format:

Book

Author/Creator:

Cowen, Tyler.

Language:

English

Subjects (All):

Arts--Marketing.

Arts.

Arts--Economic aspects.

Arts and society.

Physical Description:

1 online resource (ix, 278 pages)

Edition:

1st ed.

Other Title:

Commercial culture

Place of Publication:

Cambridge, MA : Harvard University Press, 1998.

Language Note:

English

Summary:

This book seeks to redress the current intellectual and popular balance and to encourage a more favourable attitude towards the commercialization of culture that we associate with modernity.

Does the market economy encourage or discourage music, literature, and the visual arts? Do economic forces of supply and demand help or harm the pursuit of creativity? This book seeks to redress the late 1990's intellectual and popular balance and to encourage a more favourable attitude towards the commercialization of culture that we associate with modernity. Economist, Martin Tyler Cowen argues that the capitalist market economy is a vital but underappreciated institutional framework for supporting both high and low culture, helping consumers and artists refine their tastes, and paying homage to the past by capturing, reproducing, and disseminating it.

Contents:

Frontmatter

Acknowledgments

Contents

Introduction

1 The Arts in a Market Economy

2 The Market for the Written Word

3 The Wealthy City as a Center for Western Art

4 From Bach to the Beatles: The Developing Market for Music

5 Why Cultural Pessimism?

Notes

Index

Notes:

Bibliographic Level Mode of Issuance: Monograph

Includes bibliographical references (p. 213-265) and index.

ISBN:

9780674029934

0674029933

OCLC:

923117254