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The riddle : where ideas come from and how to have better ones / Andrew Razeghi.
- Format:
- Book
- Author/Creator:
- Razeghi, Andrew, 1970-
- Language:
- English
- Subjects (All):
- Creative ability.
- Creative ability in business.
- Physical Description:
- 1 online resource (257 p.)
- Edition:
- 1st ed.
- Other Title:
- Where ideas come from and how to have better ones
- Place of Publication:
- San Francisco : Jossey-Bass, c2008.
- Language Note:
- English
- System Details:
- text file
- Summary:
- While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. As a result, leaders ask, ""Where will the next big idea come from?"" In response, they allocate significant resources for innovation; however the source of creative inspiration has remained a mystery. Science has shown that it's possible to create conditions under which the mind is more prepared to have insights, or ""a-ha! moments."" In this fascinating book, Andrew Razeghi examines th
- Contents:
- The innovation intent
- The gods must be crazy (or is it just me?)
- The eureka moment
- It came to me in a dream
- In the mood for innovation
- Endlessly intriguing : curiosity
- Painfully obvious : constraints
- Distantly related : connections
- Diametrically opposed : conventions
- Suddenly brilliant : codes.
- Notes:
- Description based upon print version of record.
- Includes bibliographical references (p. 229) and index.
- Description based on metadata supplied by the publisher and other sources.
- ISBN:
- 9786611221867
- 9781281221865
- 1281221864
- 9780470229125
- 0470229128
- OCLC:
- 611581846
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