4 options
Why healthcare matters : how business leaders can drive transformational change / Frank Hone.
- Format:
- Book
- Author/Creator:
- Hone, Frank.
- Language:
- English
- Subjects (All):
- Health care reform--United States.
- Health care reform.
- Medical economics--United States.
- Medical economics.
- Medical care, Cost of--United States.
- Medical care, Cost of.
- Employer-sponsored health insurance--United States.
- Employer-sponsored health insurance.
- Social responsibility of business--United States.
- Social responsibility of business.
- Physical Description:
- 1 online resource (228 p.)
- Place of Publication:
- Amherst, Mass. : HRD Press, c2008.
- Language Note:
- English
- Summary:
- Why Healthcare Matters is a practical guide to help influential business executives and leaders address a major crisis of our time - healthcare. Frank Hone, a healthcare consumerism advocate and practitioner, takes a big picture look at what's wrong with healthcare in the U.S. and provides a set of practical, market-based strategies and solutions. The core idea of Why Healthcare Matters is that the solution lies in personal responsibility and employer engagement. And the heart of the book is a seven-step plan of action to drive substantial change in healthcare in your company.
- Contents:
- Dedication; Acknowledgments; Introduction; Chapter One: Why Does Healthcare Matter?; Chapter Two: Today's Healthcare Crisis: A Deeper Look at the Causes and Effects; Chapter Three: The U.S. Medical Marketing Model; Chapter Four: Healthcare Consumerism and Personal Responsibility; Chapter Five: Business and the Employer: Catalysts for Change; Chapter Six: Collaborative Initiatives; Chapter Seven: Early Adopters, Measurable Results; Chapter Eight: A Plan of Action; Chapter Nine: Bringing Healthcare Consumerism Inside: The Communications Campaign
- Chapter Ten: A Vision of Healthcare Consumerism as the Driver of Change Recommended Resources; About the Author
- Notes:
- Description based upon print version of record.
- Includes bibliographical references.
- ISBN:
- 1-59996-437-6
- OCLC:
- 437125145
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.