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Managing new product innovation : proceedings of the Conference of the Design Research Society, Quantum leap : managing new product innovation, University of Central England, 8-10 September 1998 / [edited by] Bob Jerrard, Myfanwy Trueman, Roger Newport.

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Format:
Book
Author/Creator:
Design Research Society. Conference (1998 : University of Central England in Birmingham)
Contributor:
Jerrard, Bob.
Trueman, Myfanwy.
Newport, Roger.
Language:
English
Subjects (All):
Industrial design--Congresses.
Industrial design.
Product management--Congresses.
Product management.
New products--Congresses.
New products.
Physical Description:
1 online resource (260 p.)
Edition:
1st ed.
Place of Publication:
London ; Philadelphia, Pa. : Taylor & Francis, c1999.
Language Note:
English
Summary:
New product design and development is often the result of personal vision. Harnessing this often requires a special receptiveness and enthusiasm at all levels of an organization, which serves to unlock potential and can turn the entire organizational pyramid upside-down. It is particularly important to understand and develop those aspects of design which can be constructively employed by designers in a strategic alliance with management and research.; The papers in this volume result from the conference of the Design Society held at the University of Central England in September 1998. They sho
Contents:
Book Cover; Title; Contents; Introduction; System Operated Product Development and the 'Craft' of Integration; Heroes and Villains? The Contradictory and Diverse Nature of Design Management; Building Electronic Totems to Manage Automotive Concept Development; Design Orientation in New Product Development; Enhancing the In-House Design Capability of Industry through TCS Projects; A Key Characteristic in Co-development Performance Measurement Systems Transparency; Improving Product Development Performance: two approaches to aid successful implementation
One Phone Number for Europe: cultural diversity, technology and innovationType and Identity: a scientific approach to graphic design research; Empowering the Design Team: a multimedia design resource to facilitate the capture, retention and reuse of knowledge acquired during product development; Designing over networks: a review and example of using internet collaboration and communication tools in design; The Long-Term Benefits of Investment in Product Design and Innovation; 'Prototype Theory' and the Modelling of New Product Perception; Directing Designers Towards Innovative Solutions
Networking New Product Development: the integration of technical and product innovationAn Innovative Approach to Developing the New British Standard on Innovation Management; An 'Open Systems' Approach to the New Business of Design; Multimedia Network Applications in the Fashion Industry; Putting Practice into Practice: assimilating design within the corporate culture; Contributors; Subject Index
Notes:
Description based upon print version of record.
Includes bibliographical references.
ISBN:
1-04-005473-0
0-429-07969-9
1-280-05017-9
0-203-21217-7
1-4822-6810-8
9786610050178
9780429079696
OCLC:
437079155

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