Communication in the presidential primaries : candidates and the media, 1912-2000 / Kathleen E. Kendall.

Format:

Book

Author/Creator:

Kendall, Kathleen E., 1937-

Series:

Praeger series in political communication.

Praeger series in political communication, 1062-5623

Language:

English

Subjects (All):

Presidents--United States--Election--History--20th century.

Presidents.

Primaries--United States--History--20th century.

Primaries.

Communication in politics--United States--History--20th century.

Communication in politics.

Rhetoric--Political aspects--United States--History--20th century.

Rhetoric.

Mass media--Political aspects--United States--History--20th century.

Mass media.

Physical Description:

1 online resource (272 p.)

Edition:

1st ed.

Distribution:

London : Bloomsbury Publishing, 2024

Place of Publication:

Westport, Conn. : Praeger, c2000.

Language Note:

English

Summary:

A comparison of communication in the US presidential primaries of the 20th century. It examines the role of the candidates and the media during primary elections and the communication patterns that transcend time regarding political image, horse race coverage and negative campaigning.

Contents:

Preliminaries; Contents; Series Foreword; Acknowledgments; 1 Introduction: The Unique Rhetorical Situation of the Presidential Primary; 2 Primary Rules and Their Impact on Communication; 3 Speeches and Debates for Dozens and Millions; 4 Advertising in a Multi Candidate Field; 5 Through Media Eyes in the Pre-Television Era: News Media Shaping of the Primaries 1912 1952; 6 Through Media Eyes in the Age of Television: News Media Shaping of the Primaries 1972 1992; 7 Communication Patterns in Presidential Primaries 1912 2000 Knowing the Rules of the Game; Selected Bibliography; Index

Notes:

Description based upon print version of record.

Includes bibliographical references (p. [225]-243) and index.

ISBN:

9798400629150

9780313003233

0313003238

OCLC:

55149795