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Niche marketing for coaches : a practical handbook for building a life coaching, executive coaching or business coaching practice / Hannah McNamara.
- Format:
- Book
- Author/Creator:
- McNamara, Hannah.
- Language:
- English
- Subjects (All):
- Personal coaching--Marketing.
- Personal coaching.
- Executive coaching--Marketing.
- Executive coaching.
- Employees--Coaching of--Marketing.
- Employees.
- Market segmentation.
- Physical Description:
- 1 online resource (266 p.)
- Edition:
- 1st ed.
- Place of Publication:
- London : Thorogood, 2007.
- Language Note:
- English
- Summary:
- A handbook for building a life coaching, executive coaching or business coaching practice. It shows you how to work with coaching tools and models when planning your marketing strategy; set your coaching rates and put packages together; write press releases, brochures, websites, sales letters; and more.
- Contents:
- section 1. Getting your ducks in a row
- section 2. Start shooting those ducks!.
- Notes:
- Description based upon print version of record.
- ISBN:
- 1-281-20525-7
- 9786611205256
- 1-85418-633-7
- 1-85418-438-5
- OCLC:
- 476091679
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