2 options
Strategic customer planning [electronic resource] : how to develop and implement a strategic account plan / Alan Melkman, Ken Simmonds.
- Format:
- Book
- Author/Creator:
- Melkman, Alan.
- Simmonds, Kenneth., Author.
- Language:
- English
- Subjects (All):
- Selling--Key accounts.
- Selling.
- Marketing--Key accounts.
- Marketing.
- Customer services.
- Genre:
- Electronic books.
- Place of Publication:
- London : Thorogood, c2001 (Norwood, Mass. : Books24x7.com [generator])
- Language Note:
- English
- Notes:
- Title from title screen.
- "A Thorogood report."
- Includes bibliographical references.
- Digitized and made available by: Books24x7.com.
- ISBN:
- 1-280-23330-3
- 9786610233304
- 1-4175-9601-5
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.