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The commercial exploitation of intellectual property rights by licensing / Charles D. DesForges.
- Format:
- Book
- Author/Creator:
- Desforges, Charles D., author.
- Series:
- Thorogood professional insights.
- Thorogood professional insights
- Language:
- English
- Subjects (All):
- Intellectual property.
- License agreements.
- Physical Description:
- 1 online resource (239 p.)
- Place of Publication:
- London : Thorogood, [2001]
- Language Note:
- English
- Summary:
- This Report will show you - whether as licensor or licensee - how to identify and secure profitable opportunities, strategies and techniques for negotiating the best agreement, and finally the techniques of successfully managing a license operation.
- Contents:
- About the author; Preface; Contents; 1. What is licensing?; 2. Licensing and business strategy; 3. How to identify a licensor/licensee; 4. Financial issues; 5. Regulatory framework; 6. Structure and terms of licensing agreements; 7. Negotiation of licensing agreements; 8. Specific problems that can be encountered; 9. Managing a licensing operation; 10. Typical examples of licensing agreements; Annexes
- Notes:
- Description based upon print version of record.
- Description based on print version record.
- ISBN:
- 1-280-17403-X
- 9786610174034
- 1-4237-2126-8
- 1-85418-442-3
- OCLC:
- 174132408
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